Company overview
The Neue Automobil-Gesellschaft (NAG), originally a branch of Kühlstein, began operations in 1902 as part of AEG. The company initially produced the Typ A and B models, both utilizing chain drive and resembling contemporary Mercedes vehicles. In 1907, a car was presented to Empress Auguste Viktoria. NAG continued as an independent manufacturer after 1907, introducing the Puck model in 1911. This car achieved success at Swedish Winter Trials. From 1911 to 1914, NAG offered a range of engines including the K2, K4, K5 and C4. During World War I, NAG partnered with other companies to form GDA. The company later produced the C4b sports variant, designed by Christian Riecken. NAG continued to develop and produce vehicles through the 1920s, including the Monza model. In 1934, NAG ceased automobile production, though NAG-Büssing continued to manufacture commercial vehicles. During World War II, the company produced armored cars for the German military.
